Startups are motion. Instinct. Compulsion. The ADHD-drive to leap first, discover later. Truth by friction, not by committee. The “plan” is the doing. The feedback loop is the only scripture worth reading.
Then you hit enterprise sales. And suddenly the game flips. What was fluid becomes frozen. The energy that built something from nothing slams into a wall of decks, audits, and endless calendars. Welcome to startup purgatory.
Predatorialism: The Enterprise as Predator
Enterprises survive by feeding on stability. They hoard risk. They neutralize movement. Their weapon is time itself.
This is why they force you into 12-month cycles of RFPs, compliance checklists, and security rituals. It’s not bureaucracy by accident. It’s predation by design. A survival mechanism to exhaust weaker prey, to force the agile into stillness.
To win, you must convince the predator: I am not prey. I am the evolutionary advantage you need to live another decade.
Exponentialism: The Startup as Acceleration
Startups don’t survive by waiting. They survive by compounding speed. Do → Learn → Pivot → Repeat. Every cycle accelerates the curve.
But when this rhythm collides with enterprise inertia, the curve flattens. The fire dims. Exponentialism is chained to a quarterly procurement schedule. The predator drags you into its cave and forces you to wait.
This is why enterprise sales feels like hell. Because it is hell. For an exponential creature, stillness is death.
Synthesianism: Orchestration, Not Resistance
You can’t out-run the predator. You can’t out-plan it either. You orchestrate. You bend the tension into a structure that feeds both forces.
- Pilots as Trojan horses. Action disguised as structure.
- Playbooks as repeatable chaos. Improvisation fossilized into ritual.
- Narrative as weapon. Reframe agility not as volatility but as immune system upgrade for the predator itself.
Synthesianism transforms sales into experiment. The predator gets safety. The startup gets movement. A fragile but necessary harmony.
Futurism: The Time Trap
Enterprise sales is not just predator vs. prey. It’s future vs. present.
- Startups are time travelers, living in what will be.
- Enterprises are archivists, clinging to what already was.
The paradox: you must decelerate to be digested by the present, even as you drag the present toward the future. Futurism whispers the bitter truth: the future always arrives too slow for founders, too fast for the predators of order.
The Predatorialist Bottom Line
Enterprise sales is the collision of Predatorial stability and Exponential chaos. It is the annihilation of “learn by doing” inside a system that worships “prove before moving.” It feels like purgatory because that’s exactly what it is: the waiting room of hell.
The only path through: Synthesian orchestration — redesigning sales as experiment — and Futurist patience — enduring the drag until the predator is ready to purchase the future you already live in.
Predatorialist Challenge: Are you willing to endure the waiting room of hell long enough to sell the future to predators who fear it?
